20 Minutes to Fitness is a personal training studio that offers one-on-one, science-based workouts designed to deliver results in just 20 minutes a week. They needed a refreshed website that reflected their professional, evidence-driven approach while making it easier for visitors to learn about their services and take action online.
The Challenge
- Outdated design and layout made the practice appear less professional and trustworthy.
- Content and navigation were hard to scan, making it difficult for visitors to find key information.
- Accessibility and performance issues across devices hurt the overall user experience and conversions.
The Solution
- Refreshed the visual design to present a more modern, professional practice.
- Simplified and reorganized content so key information is easier to scan and understand.
- Strengthened calls to action to better guide visitors toward contacting the practice.
- Improved accessibility and performance to support a smoother experience and stronger SEO.
The Results
The refreshed 20 Minutes to Fitness website now delivers a cleaner, faster, and more engaging user experience. Visitors can find information quickly, the design better reflects the brand’s professionalism, and clearer calls to action support stronger client conversions.