Author Archive

Google’s invading your TV

Sep 09

For a company that swears they’re not an ad agency (or media for that matter) they’re getting awfully close…

Google Strikes Partnership With NBC to expand in TV Advertising
http://www.nytimes.com/2008/09/09/business/media/09nbc.html?ref=todayspaper

Business Blogging

Sep 02

I thought this was a particularly useful and interesting post on business blogging. Be sure to follow the link for a list of 50 companies making good use of “social marketing.”

How to Blog for Your Business – the Good and the Bad.
http://www.usnews.com/blogs/risky-business/2008/9/10/how-to-blog-for-your-business—the-good-and-the-bad.html

Insights for Search

Aug 06

Is this as promising as it looks? Google’s New Tool is Meant for Marketers
http://www.nytimes.com/2008/08/06/business/media/06adco.html?ref=todayspaper

CrowdSpring

Jul 02

I just came across a little review of this site, and it sounds interesting.http://www.crowdspring.com/

It was best described by a blogger as a business model that “applies the Web 2.0 treatment to commercial graphic design.”

It works like this:

“As the buyer of art, you create a profile on the website about the kind of project you want and how much you’re willing to pay. Then artists, who also have profiles on the site, will submit their best cracks at your project (actual work, not proposals), and you can choose the one you like and “award” the designer the money you said you’d pay. Payment is held in escrow by crowdSPRING until the deal is done.”

I’m interested to know what everybody thinks of the concept…

Wordle Anyone?

Jun 24

You’re all far more savvy than I am, so you’ve probably already seen this thing, but I just found it. Wordle (http://wordle.net/), is a cool little site where you can generate a word cloud from a group of text. Here’s one I put together from some of the copy on our current site: http://wordle.net/gallery/wrdl/26910/TPI

I likes!