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Something Big is Coming...

For about a year now, we've had something pretty big cooking here at TPI. In line with the emerging popularity of niche networking sites like LinkedIn and Dogster, TPI has developed a new, targeted social networking infrastructure from the ground up. In English, that means we built something Facebook-ish for a client we can't tell you about yet. But don't despair! What we can say is that it's not too late to corner the market on an untapped online community of your own!

Niche social networking sites run the gamut from professional communities like Sermo and INmobile to those like MOG and Gather that are instead centered around common interests or hobbies. Part of the appeal for members of these more targeted networks is their smaller size and tighter focus. Though the business models of these sites can and do vary widely, it is often these same characteristics appeal to advertisers looking for ever-greater ways to create "relevance" for their products or services with their target audience and achieve the greatest possible ROI for every ad dollar spent.

Having a "Eureka!" moment? Give us a call.


Oh, stop! You're making us blush...

For years I have used web developers that did it their way. It's great to have finally found a practical and reliable firm that keeps the client in mind.

Drew Stevens
Stevens Consulting Group

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